I would like to present some of my initiatives to promote sustainability and social change at the Management School of UFRGS, my university in Brazil. I would appreciate very much if these actions were applied by other students who believe these issues are really important.
1) Debate: the first thing I’ve done when I got back to the university was to join forces with the local student directory and organize a seminar to discuss the curriculum of the Bachelor’s Degree in Management. I invited students from freshmen to seniors, professors, staff members and entrepreneurs to mediate groups that discussed the inclusion of themes like entrepreneurship, sustainable development and social innovation in the curriculum. Important issues like the role that alumni play in society and the interaction between educational activities and real problems have been addressed. The resulting ideas were presented to the school director.
2) Talk about sustainability whenever you have a chance: I always choose sustainability-related themes when professors allow students to pick their subjects. Recently, in a Marketing Management course, I made a very successful presentation about greenwashing. I also gave a lecture about work opportunities in sustainability, together with my friend and work colleague Bruno Peroni.
3) Start a Net Impact chapter: I’ve contacted students with compatible interests to found a Net Impact chapter in Porto Alegre. Net Impact is a global network of leaders who are changing the world through business.
4) Write a thesis: I’ve already talked to some professors about my research project, which is the final endeavor of my degree, to be accomplished until July 2011. I intend to link sustainable finance and public policy for climate change in an innovative way. I hope it works.
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